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Designing Flexibility
for Business Growth.
PayPal
Senior User Experience Designer
My role
My role
My role
I led the design work for PayPal’s Business Debit Mastercard. A key objective was to develop new functionality that enabled multiple cardholders within the same business account—a feature designed to better support teams and streamline business spending.
By introducing this capability, we created a more flexible and scalable card solution, empowering businesses to manage expenses more efficiently. The result was a smoother user experience and an increase in overall card transactions, strengthening PayPal’s value proposition for business customers.
FINTECH
PRODUCT DELIVERY
DISCOVERY
HANDS-ON
VISUAL DESIGN
PROTOTYPING
USABILITY
WEB
APP
Opportunities
Opportunities
Opportunities
Improve Experience
How might we make core card tasks (enrollment, management, spending) intuitive and effortless for business owners and employees?
Improve Experience
How might we make core card tasks (enrollment, management, spending) intuitive and effortless for business owners and employees?
Improve Experience
How might we make core card tasks (enrollment, management, spending) intuitive and effortless for business owners and employees?
Multiple Cardholders
How might we design a flexible system where businesses can easily add, manage, and remove cardholders?
Multiple Cardholders
How might we design a flexible system where businesses can easily add, manage, and remove cardholders?
Multiple Cardholders
How might we design a flexible system where businesses can easily add, manage, and remove cardholders?
Smooth Enrollment
How might we reduce friction in verifying business details and issuing cards?
Smooth Enrollment
How might we reduce friction in verifying business details and issuing cards?
Smooth Enrollment
How might we reduce friction in verifying business details and issuing cards?
Increase Transactions
How might we create incentives and experiences that encourage businesses to use the card more often?
Increase Transactions
How might we create incentives and experiences that encourage businesses to use the card more often?
Increase Transactions
How might we create incentives and experiences that encourage businesses to use the card more often?
Collaboration with Mastercard
How might we work closely with internal teams and Mastercard to ensure smooth technical integration and compliance?
Collaboration with Mastercard
How might we work closely with internal teams and Mastercard to ensure smooth technical integration and compliance?
Collaboration with Mastercard
How might we work closely with internal teams and Mastercard to ensure smooth technical integration and compliance?
Cash back
How might we design cashback in a way that feels rewarding, transparent, and easy to use?
Cash back
How might we design cashback in a way that feels rewarding, transparent, and easy to use?
Cash back
How might we design cashback in a way that feels rewarding, transparent, and easy to use?
Approach
Approach
Approach
Multiple Cardholders
Conduct usability testing on current flows to identify friction and help us move in the right direction. By adding functionality for merchants to apply and have multiple cardholders in their business, we will be able to provide them with more flexibility and control over their finances.
Multiple Cardholders
Conduct usability testing on current flows to identify friction and help us move in the right direction. By adding functionality for merchants to apply and have multiple cardholders in their business, we will be able to provide them with more flexibility and control over their finances.
Multiple Cardholders
Conduct usability testing on current flows to identify friction and help us move in the right direction. By adding functionality for merchants to apply and have multiple cardholders in their business, we will be able to provide them with more flexibility and control over their finances.
Discovery
Identify user pain points so enrollment, activation, and management of the card(s) get more seamless and easy to use. Explore how an unified card management dashboard with clear visual hierarchy could help merchants manage their cards.
Discovery
Identify user pain points so enrollment, activation, and management of the card(s) get more seamless and easy to use. Explore how an unified card management dashboard with clear visual hierarchy could help merchants manage their cards.
Discovery
Identify user pain points so enrollment, activation, and management of the card(s) get more seamless and easy to use. Explore how an unified card management dashboard with clear visual hierarchy could help merchants manage their cards.
Cash back
Improve cash back capabilities in collaboration with Mastercard Easy Savings. Define shared success metrics across partners (e.g., speed of transactions, adoption of multi-card accounts).
Cash back
Improve cash back capabilities in collaboration with Mastercard Easy Savings. Define shared success metrics across partners (e.g., speed of transactions, adoption of multi-card accounts).
Cash back
Improve cash back capabilities in collaboration with Mastercard Easy Savings. Define shared success metrics across partners (e.g., speed of transactions, adoption of multi-card accounts).
Impact and outcomes
Impact and outcomes
Impact and outcomes
New capabilities
Introduced multi-cardholder support. Enabled businesses to assign debit cards to multiple team members with flexible permissions and limits. Improved enrollment experience. Simplified onboarding, reducing friction and allowing businesses to get started faster.
New capabilities
Introduced multi-cardholder support. Enabled businesses to assign debit cards to multiple team members with flexible permissions and limits. Improved enrollment experience. Simplified onboarding, reducing friction and allowing businesses to get started faster.
New capabilities
Introduced multi-cardholder support. Enabled businesses to assign debit cards to multiple team members with flexible permissions and limits. Improved enrollment experience. Simplified onboarding, reducing friction and allowing businesses to get started faster.
Increased Adoption
Increased card adoption and usage. More transactions overall, driven by multi-card functionality and engaging cashback experiences. Stronger customer loyalty. Businesses reported improved satisfaction and confidence in PayPal as their financial partner.
Increased Adoption
Increased card adoption and usage. More transactions overall, driven by multi-card functionality and engaging cashback experiences. Stronger customer loyalty. Businesses reported improved satisfaction and confidence in PayPal as their financial partner.
Increased Adoption
Increased card adoption and usage. More transactions overall, driven by multi-card functionality and engaging cashback experiences. Stronger customer loyalty. Businesses reported improved satisfaction and confidence in PayPal as their financial partner.
Glimpse of outputs
Glimpse of outputs
Glimpse of outputs
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